SEO Services

seo services kent

What are SEO services and how will Search Engine Optimisation help me?

SEO stands for Search Engine Optimisation. This involves optimising your website so it ranks well in the organic search results (also called natural search results) for your desired keywords, in other words, making your website search engine-friendly. The ultimate goal of SEO is to be on the first page of the organic search results, preferably at the top position. SEO encompasses all the things you can do to get high rankings for your web pages on the search engine results. The problem is that there is limited space available on the front page and all your competitors and the larger nationals want the same thing, so it really does get very competitive.

Why do SEO with a search engine optimisation company in Kent?

I’m sure we don’t need to go into depth about the value of having your web pages appear on search results; quite simply, the higher up your sites pages are in the rankings, the more people will find it and visit it.

So web pages that are highly ranked in search engine results get more traffic. Sites with pages getting more traffic get more chances to achieve their goals, i.e, make sales, drive traffic, promote a service, demonstrations, videos, social media campaigns, education.. the list goes on.

Search engines are there to provide a service to all of us. When someone types something in their search box, they are required to bring back the most relevant websites for the users search. If they didn’t, the user would go and use another way to find what they were looking for. Search engines need to work out how relevant your website is to the search term and why they should rank your site instead of your competitors. So if you want your site to come up ahead of the others then you need to do on-page SEO and off-page SEO.

Starter Package

£497/mo

Our SEO Services are recommended for a minimum of 3 months…

  • Ideal For Local Businesses
  • Business Niche Exclusivity
  • 10 Keywords
  • No Contracts
  • Your Own Online Portal
  • Safe & Proven White Hat SEO Methods

Click here to see the detail…


Business Package

£997/mo

Our SEO Services are recommended for a minimum of 3 months…

  • Ideal For Local Businesses
  • Business Niche Exclusivity
  • Variety Of Keywords
  • No Contracts
  • Your Own Online Portal
  • Safe & Proven White Hat SEO Methods

Click here to see the detail…


Corporate Package

£997+/mo

Bespoke campaigns starting from only £997…

  • Designed For Medium To Large Businesses
  • Business Niche Exclusivity
  • Variety Of Keywords
  • No Contracts
  • Your Own Online Portal
  • Safe & Proven White Hat SEO Methods

Click here to see the detail…

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Please Note: For any ad-hoc SEO work onsite or offsite, please contact us today. We can quote you per project.

Get In Touch With Bright Marketing Seo Company Kent Today!

Just click the link below to get in touch with us today! You can also book an appointment with one of our specialists, who’ll happily advise you on recommendations or come back to you with a no-obligation quotation.

Click here to get in touch


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On-Page SEO

Is about having the right keyword density, meta tags, H1-H6 headings, image alt text, inner linking, policies, business addresses, as well as site directory structure. It’s a careful balance and one or two slips in the wrong direction can have a drastic effect on your position. It can be very easy to over optimise your pages.

Search algorithms are maturing all the time and there are continuous updates throughout the year, and what works one month may not work the next. What needs to be done nowadays for on-page optimisation is to make sure that page content is of a unique high quality, it must be well-written and contain useful and correct information highly-relevant to the targeted keyword. While targeted keywords should still be included in the main content, meta title, meta description, image alt tags and headline tags, it is best to not overdo it, as keyword stuffing is considered web spam and your site will be penalised by search engines such as Google.

seo services in kent

Off-Page SEO

These involve external links to a site and is classed more important than On-Page SEO. Links from other sites are vital towards ranking well in search engines. The quality and quantity of links pointing to a site and what text the links contain are what the search algorithms primarily look into when ranking web pages. A site with the most amount of natural looking links from a variety of other sites pointing too it will be perceived as higher value and more relevant than those without. A link coming from a higher regarded website, lets say a local authority site or government website will have a higher value than a link coming from someone’s blog they use to share pictures with friends. The more higher PR (Page rank) sites the better and getting high PR sites alone won’t be enough. You can track and monitor all your back links via the managed back link section within your portal.

 

How do I get back links to my site?

There is a variety of ways for a website to build back links. The safest and more natural method of building links to your website is through organic natural linking. A website which has interesting, unique and high quality regular content can drive visitors to it because other sites want to refer to it or recommend it. The link between the two sites is a natural link. For example, if you ran a property website and your local newspaper had written a recent article about the benefits of living in the area the house was for sale in, you could link from your property website to the newspaper article.

 

A second way of building links is by regularly taking part in forums and blogs. If you find such sites which are specific to your niche you can simply comment on the posts and forum topics participating in relevant subject matter. Most forums and blogs allow you to place a link to your website. You need to be careful not to promote your website as this is obvious to blog and forum owners and most don’t want to promote participants websites. They are looking for constructive feedback and conversation on the subject.

Article directory submissions are another way to gain links. There are literally 1000’s of article directories where you can get your website listed. Most allow you to place a short bio or resource box to yourself at the bottom of the article. This is the place where you can add your link. You can create unique article of related topics to your business and submit them to the article sites. Make sure they are well written, provide information to the reader and hold the reader’s attention.

Directory submission, social booking, social networking and web 2.0 sites are a popular option for link building. Again, there are 1000’s and the more diverse and the higher quality the more valuable your link will be. Most will allow you to publish a short description of your website and publish a brand url link or keyword anchor text link back to your site.

Listed here are just a few of the most popular methods to growing your back links. Whatever you do make sure you do not post to link farms and spammy sites as search engines such as Google will pick up of this and devalue your website. Another important thing to remember is that Google is looking for natural link building, so sending 100’s of links per day to a one page of your site which has never previously had any links won’t look good. The key is to slowly build and spread your links throughout your site pages over a period of time. SEO and linking is an ongoing process and you should be investing some budget into an SEO campaign on a monthly basis if you want to stay ahead of your competition.

How much do SEO services cost?

This is the most common question we get asked from businesses. Search engine optimisation companies can charge in the following ways:

  • Per Hour
  • Per Project
  • Per Month
  • Take a % of your sales generated online

At The Bright Marketing Company we can offer clients any of the above, with a monthly package being our bestselling service. Our monthly SEO services packages start from just £497 per month or we can offer an hourly SEO rate of £35 per hour for general tidy up jobs.

How much should you spend on SEO services?

You should try and view search engine optimisation as an investment rather than an expense and if you want your business to rank for search terms then it’s an ongoing investment you need to make. There are limited spaces on the first pages and many companies have now been doing SEO for years. It’s a very competitive marketplace between yourself and your competitors, plus, Google likes to keep people on their toes by changing the factors which rank websites over others. This means that the SEO you are doing today may not be as effective as it was 6 months ago. Your business will need to ensure they are working with an SEO company at the forefront of changes and regulations. An SEO company such as The Bright Marketing Company

You need to think long term and different keywords have various ranking complexities associated with them. Generally SEO can take 6 months to start taking effect and even years for more competitive keywords. If you have £10,000 to spend on SEO this year, then you should be thinking £800 per month, rather than £5,000 for 2 months.

How Bright Marketing SEO Company Kent Can Help You?

When you invest in one of Bright Marketing’s Search Engine Optimisation services you’ll know you’ll be in safe hands. We’ve been studying SEO and Internet Marketing for over 15 years and know what it takes to get our clients ranking in the search engines. (See a list of what our SEO entails). Not only do we stay at the forefront of the latest search engine developments, but we’ll ensure that your site is operating within all guidelines and your SEO is safe and natural.

So why don’t you pick up the phone and get in touch with one of our local specialist’s today on 01732 462451. Alternatively, contact us via this website. We’ve worked with a variety of clients in numerous business areas and would love to work alongside you company in helping them achieve their online goals.

Get In Touch With Bright Marketing Seo Company Kent Today!

Just click the link below to get in touch with us today! You can also book an appointment with one of our specialists, who’ll happily advise you on recommendations or come back to you with a no-obligation quotation.

Click here to get in touch


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