About Us

Our aim is to help your business grow with strategic, effective and forward-thinking digital marketing.

For over 10 years, we’ve been offering digital marketing expertise to our diverse client base. From our humble beginnings as a Google Local specialist, our service offerings have developed as we’ve grown alongside our clients.

We keep our core team small, drawing on the expertise of our external network of digital marketers as required. This allows us to work closely with our clients and provide an efficient and personalised experience that is more cost effective for them.

Our team have the skills and experience to craft tailored marketing solutions that help your business reach its full potential.

What’s more, we speak your language. We make a point of being transparent, ethical and accountable.


How we work

We created our Four C model to reflect how we work and so you know what to expect as we work together.

Find out more about each stage of the process:


We believe the best ideas happen when people work together. This is why we work closely with our clients, as an extension of their team. We want to understand your company, it’s ambitions, voice and values so that we can deliver our best work for you. Together, we’ll produce an effective digital marketing brief that combines your needs with our solutions. 


Now’s the time to combine our bright ideas with yours and create a strategy that speaks to your target market. Building on our existing brief, we’ll develop a plan of action and decide on the most important metrics to measure for success. 


Whether we’re working on your email marketing, social media or updating your website, we work with you to carefully select the right channels to deliver clear, consistent messaging. Keeping your business at the heart of all communications, we help you get in front of the right people. 


Now your message is out there, we’ll go back to the objectives and key metrics decided at the start and measure the success of our collaboration. Whether it’s in the form of a monthly report or campaign review, this is our time to celebrate our achievements and reflect on our work together. From here we can identify the next steps for your brand and re-enter the ‘collaborate’ phase to build on these.  


Meet the team

Claire Pankhurst
Claire PankhurstOwner and Marketing Consultant

Claire has over 10 years of experience working with service and product-based companies to support their marketing strategies.

She’s a people person and has the ability to understand what a business needs, bringing together sales and marketing to deliver tangible results.

Her business experience as a Marketing Lead has given her a general knowledge across all areas of marketing, from online events to strategic planning with expertise in technical SEO and multi-channel campaigns.

“I have a love for learning which is critical in the field of digital marketing. My brain is constantly digesting new tactics and ideas to create awareness and drive results. Working across multiple industries, there are lots of cross-over that can be applied.

In the downtime, you’ll find me in my wellies walking across the North Downs with my gorgeous boxer Frankie and occasionally joined by my teenage daughters. ”

E-mail: claire@brightmarketingcompany.co.uk

Katie Hyder
Katie HyderDigital Marketing Executive

Katie graduated from Maidstone Girls Grammar with exceptional results.

Her interest in psychology and people led her to choose marketing as her discipline to continue studying at university.

She is a digital native and has a natural ability to find her way around any technology.

Katie has a flair for writing, from blog posts to social media planning she can communicate through the voice of the brand as if it were a second language.


“When I’m not working, I try to get away from screens and you’d find me in the gym, on a run or on a dog walk. If not, I’m a bit of a foodie so I’d be eating out. Either a Sunday lunch or something Mexican washed down with a margarita or two!”


E-mail: katie@brightmarketingcompany.co.uk

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